Play Before Pixels: Rapid V/AR Concept Prototyping

You can use virtual and augmented reality to effectively market products in ways that capture people’s imagination –but only if you can get your amazing marketing idea out of your head and share it with your partners. Learn how to create, capture and communicate VR or AR concepts in minutes using rapid low-fidelity prototyping and serious play.

After this session, you’ll be able to:

  • Build rapid low-fidelity prototypes of VR or AR experiences using low-tech materials
  • Capture and share your VR or AR concepts using your phone
  • Use your business cards for emergency rapid VR or AR prototyping