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Mairin Heard Annen

Global Digital Content Manager
Vrbo
Mairin Heard Annen - Vrbo

Mairin Heard Annen is a Global Digital Content Manager at Vrbo, the go-to place for families to book vacation homes, cabins and condos. She has been at the company for nearly 9 years and leads the global influencer program and digital content with a focus on video. Mairin helped develop the influencer program from the ground up and has built inspirational travel campaigns with individuals including Chriselle Lim, Camille Styles, HAIM, Tara Lipinski and Serena Williams. She has a background in public relations, music publicity, radio and podcast production, digital media, event production and brand development.